Informa Markets - Conscious Fashion

UK based Informa Markets and their subsidiary UBM Fashion wanted to raise awareness and support for their conscious fashion initiative, so we presented them with a multiplatform video solution. We conceived a concept for a brand video that would be modular and could be edited down for use on various social outlets. Filmed on location in New York City, we interviewed several key visionaries and activists from the campaign and were even granted access to restricted locations such as the United Nations. It’s quite rewarding when you can deploy creativity that contributes to positive change.