Lego - Rebrickulous

The goal for Rebrickulous was to create a live-action, influencer-style show that could show LEGO fans what they could do beyond just the box and instruction with these iconic LEGO bricks. Co-Created by LittleFire’s Raz Cunningham, with a team consisting of most of the current LittleFire staff, over the course of over a hundred episodes, the unscripted series showcased some incredibly talented builders, new games, and techniques, and helped to raise LEGO’s YouTube Channel subscriptions by a several million, including those kids in their early teens who were aware of LEGO, but it wasn’t necessarily their first choice for play or activities.